Free GTM Assessment

Just as you assess your clients’ tech stack and processes, we assess your sales and Go-to-Market performance. The assessment is based on decades of improving partner performance.

The assessment will tell you:

  • Where you are underperforming

  • Where you rank among other partners

  • How you can rise to the top of Salesforce AE’s preferred partner list

Best of all, we provide this assessment for Free with no obligation.

After the assessment you decide whether your sales and Go-to-Market performance is good enough or not. If it is, we will not hound you with follow up emails. We only want to work with clients who are certain there is a better way.

Why Change Selling

Why Change Selling is an innovative approach to overcoming your prospects’ status quo and closing more deals. It is a science-based methodology derived from hundreds of hours of research across thousands of sales organizations. We run workshops with your sales organization to teach how the methodology works. We then apply the methodology to current deals to see measurable results.

Why Change Selling covers:

  • Finding the KPI’s that matter to your buyer

  • Uncovering the flaws in a buyer’s Status Quo

  • Building a credible financial model to create urgency and justify investment

  • Defining a new way of doing business

  • Telling a compelling narrative that closes deals

Buyer Point of View (POV)

The Buyer POV is a methodology for researching a buyer persona and then optimizing your lead generation, sales engagement and delivery specifically to that buyer. Investing in a Buyer POV accelerates sales and delivery AND is highly valued by Salesforce.

The Buyer POV covers:

  • Identifying a buyer persona that leverages your strengths

  • Building compelling business insights tailored to the buyer persona

  • Creating content for demand generation that leverages the business insights

  • Building a repeatable discovery model that quickly qualifies opportunities

  • Designing a repeatable solution framework that enables fast and predictable deployment

Salesforce Go-to-Market

The Salesforce Go-to-Market is the culmination of the Sales and Go-to-Market Assessment, Why Change Selling, and Buyer Point of View (POV). It leverages all those insights and proof points to make the strongest case possible that AE’s will work with you over the 1,000+ partners in the market.

The Salesforce Go-to-Market covers:

  • Identifying the teams and RVP’s that will value your strengths

  • Proving how you can help AE’s beat the status quo and close more deals

  • Positioning your repeatable solution framework as a tool to accelerate deals

  • Connecting you to our extensive network of Salesforce contacts